Özet:
This chapter examines innovation and innovation management in the tourism industry. To this end, the chapter first defines innovation for businesses in the tourism industry and investigates the importance of innovation, characteristics of innovation in tourism businesses, and types of innovation. In addition, the stages of the innovation development process for successful innovation management in tourism businesses, the factors that prevent the development of innovation, and the success factors for the development of innovation are discussed. This chapter will contribute to the development of an insight into the importance of innovation in the tourism industry, which is highly dynamic, variable, and risky, and reveal the factors necessary for the creation and implementation of successful innovation programs.